A Different Approach

Horses of Canada is an online equine marketing service geared towards offering professional marketing opportunities to horse sellers and a unique horse shopping experience for horse buyers. We are dedicated to providing a selection of quality sport horses for sale that are suitable for the disciplines of dressage, hunter, jumper and 3-day eventing.

We have created an online equine marketing system that standardizes how sellers list and market their horses. This provides a fun and enjoyable experience for buyers because each horse profile contains the same standard questions and each profile always has pictures and full length video. By having comprehensive horse profiles we can guide sellers through a process that optimises their chance of selling while at the same time provides the buyer with all the information they need to make a decision if your horse is for them - all in an instant!

We also offer buyers the opportunity to fill out a buyer profile, which is then posted to our Want Ads page. Their buyer profile will not only encourage horse sellers to get a hold of them about prospective horses but it also provides important background information for sellers who seek to know more about the potential buyer for their horse. By providing details on the Want Ads such as riding history, future plans, the seller can decide if they are comfortable that the buyer is a good match, even before an appointment takes place.

To further both buyers and sellers sense of security we have included a Feedback System. This allows both buyers and sellers to give a Smile Review on each other that will be listed publicly. This allows for positive recognition of those HOC members who are reputable buyers and sellers.

We offer a non-commission based structure, a free listing when sellers order our Video Service. We also provide professional videotaping and photographic services to generate high quality marketing materials when selling. Other services include Agent Consulting, Horse Evaluation and Multimedia Services.

Horses of Canada is dedicated to doing business by adhering to the highest of ethical standards. We communicate this ideal to all of our customers and seek to provide quality services to buyers, owners and partners.